So your web developer has built you a beautiful new website and has asked you to make your final review in preparation for going live. What should you look for?
As part of any good web development agency’s process, your site should have already gone through a vigorous internal quality assessment (QA) process and there should be scarcely a problem for you to find at all. Still, even the most talented and diligent web developers are still human and might miss something once in a blue moon, so it’s a good idea to do your due diligence and double check. Besides, this is your website, so you need to make sure you’re proud to show it off.
Read More »
What Is Website Design?
Website design is the act of designing and creating websites, and it is quickly becoming a modern art form. The design of a website can often be the deciding factor of whether or not visitors leave or stay.
During the early 1990’s, after the introduction of the World Wide Web, there were literally just a handful of websites online. The number of websites grew at an exponential rate during the end of the 20th century, and today there are hundreds of millions of websites. Millions of new websites are added each month, and the majority of these websites are created by website designers. Read More »
What is Search Engine Optimization (SEO)?
SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand.
Read More »
For nearly a year, Princeton researchers Steven Englehardt and Arvind Naranyan have been hard at work on a new project called the Princeton Web Census. Their goal is to log all the cookies, scripts, and trackers in the various corners of the internet, providing a running tab of all the tricks companies use to follow you from site to site.
Today, the team released its first report — and it shows Google and Facebook in a more dominant position than ever.
Read More »